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Arts Authors Community Community Development Jessica Harris

Jay Simple and The Bridge

Photo Credit: Kristin Finn

 

by Jessica Harris

Photography may be a hobby to some, but to Jay Simple, it serves as a compass for navigating life’s terrain.

Recently appointed Executive Director of The Bridge Progressive Arts Initiative (PAI), a Charlottesville-based community arts organization, Jay is a photographer whose craft serves a twofold purpose as mirror and magnifying glass.

“As an artist,” he shared, “my goal is to find ways of communicating to an audience my experiences, and to do that not in a way that’s self-serving – but to find these throughlines that resonate in the world around us.”

“I operate in this world as a Black man, and that brings with it its own particular outlooks and experiences. So, my artistic endeavor is to contemplate, to look at, to question those experiences – to create space for others to contemplate themselves,” he said.

The Bridge PAI is “a cultural hub, offering dynamic, inclusive, and accessible opportunities for creative thinking and artistic pursuits.” The organization focuses on exhibitions, workshops, artistic production, and community partnership. These values align well with Jay’s desire to foster creativity, enthusiasm for education, and passion for connection.

Jay is no stranger to the arts, having been immersed in creative expression since a young age. He has followed his creative passions throughout his career, receiving a Bachelor’s and Master’s of Fine Arts in photography and subsequently holding teaching positions at Longwood University, Virginia Commonwealth University, and The New School in New York City. A prolific artist with a sharp eye and keen vision, he’s exhibited at numerous galleries and is well-known in the arts field.  You can view his portfolios at www.jaysimple.com.

artistic photography with a record player on the floor, a door open onto a grandfather clock and all cast in blue
“Spook Who Sat By The Door,” an archival pigment print mounted on steel, 30×40, 2021. Artist: Jay Simple
“Spook Who Sat By The Door,” an archival pigment print mounted on steel, 30×40, 2021. Artist: Jay Simple

Yet his artistic practice is not relegated to frames and gallery walls; it extends into community organizing and advocacy. As burgeoning interest in diversity, equity, and inclusion (DEI) spread amongst white arts groups in the summer of 2020, they often turned to Jay and his fellow photographers of color to solicit how-tos on inclusive practices. The groups would ask “‘Hey, how do we become diverse?’” – or, even more transactionally, “Can we pay you to diversify?”

Thus, to support photographers of color navigating this world of white artists’ increasing awareness, he and his colleagues created the Photographer’s Green Book (PGB). PGB was inspired by the Negro Motorist Green Book (1936-1966) which offered a list of safe spaces for Black motorists to stop during the era of segregation in the United States.

In a similar vein, PGB provides a list of spaces across the US that are supportive of diverse artists. It includes a list of questions on DEI work that organizations can ask themselves so artists of color are not taxed with the burden of educating. It is a resource guide for photographers filled with articles and books that utilize scholarship outside of the white lens (no pun intended). And now, the group even runs a residency program for artists of the global majority.

Jay notes how PGB, which he continues to direct, is a microcosm of the world that non-white folks charter. “Whether we know about [the Negro Motorist’s Green Book] or not…we have to create systems to navigate rough terrain every day….”

He’s carried this understanding with him throughout his life and artistic career. However, it is not only Jay’s artistic excellence and sociopolitical focus that seem to make him a great fit to serve as Executive Director of The Bridge. It is his passion for collaboration, representation, and connection that make him well-suited to run a nonprofit designed to “bridge diverse communities through the arts.”

an artistic sculpture of wooden pieces fashioned in human form and inscribed with the words
“Worn Black Bodies Used To Build This Country Without A Thanks,” Wood and forged steel nails, 60 x 36 x 10 inches, 2017. Artist: Jay Simple

Upon his arrival in July of 2022, Jay named listening to the needs of the community as a primary focus, and The Bridge has certainly gone above and beyond in doing so. For starters, the organization recently offered a survey, asking the Charlottesville arts community to share their top needs and desires. Space to be and create art was named as a primary need. Funding resources, equipment, and professional development, as well as a more interconnected artistic community followed closely behind.

Towards that end, an exciting point on the horizon is the opening of The Bridge’s new space, planned to launch by April 2023. Soon to be positioned off the Downtown Mall at 3rd and Water St, this new studio and coworking space is designed specifically for collaboration. It will provide essential and high-tech tools needed for creative work and the opportunity to connect and collaborate with other artists.

A key theme of this space is accessibility. Rather than a high cost for studio space, which Jay says can run around hundreds of dollars a month, The Bridge will offer studio space through a membership program they are fundraising for to be free of charge to artists and creatives. And, as part of its focus on education and professional development, The Bridge will also provide accessible workshops and courses on various topics.

“We want a space where reducing the barriers of cost for a studio and a need for creating community can be brought together,” Jay stated.

Other things on The Bridge’s horizon include an artist award with Live Arts’ New Works Festival WATERWORKS in collaboration with Adrienne Oliver, Director of New Work, and the Unsettling Grounds residency with artist Marisa Willamson. In this new space, The Bridge plans to partner with over twenty community organizations – ranging from arts groups to education nonprofits to entrepreneurs – all of whom Jay hopes can utilize The Bridge to create a “community space where we are mutually benefiting one another.”

As for the future? Jay remains humble about his position and work, sharing that we can “expect for The Bridge to continue its effort of being responsive to the needs of our community.” Jay also shared that the organization continues to expand its definition of “artist” and seeks to include communities that have not been as deeply represented in the arts world. His hope for five years from now is that the organization can pause, reflect on its progress, and ask: “what’s next?”

In the meantime, Jay will use his artistic practice and administration to support others as they move through their journeys. He hopes the Charlottesville community will continue to connect with The Bridge and with one another in the new space, and thus we all might more creatively navigate this world together.

To get involved with The Bridge, you can subscribe to their newsletter by visiting https://thebridgepai.org/newsletter, donate to help support their new creative center at https://thebridgepai.org/support, or email Jay at info@thebridgepai.org.

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Entertainment

Waasi’s Rebellion

So even before I could get out my first question, he interrupts me and asks in a shy but abrupt way, “So do you want to hear about Malcolm or do you want to hear about Waasi?”  He asks the question as if I should brace myself if I really wanted to learn about Waasi. He gives one of those Kawai Leonard laughs and says, “There’s a major difference between Waasi and Malcolm.”

In Swahili, the word waasi means rebel or rebellious one. “I’ve always been kind of weird. You know, I was into Anime (Japanese inspired animation and cartoons).  While most of the people in my generation were in the house playing video games, I liked to be outdoors. I lived in an imaginary world.  I’m the type of person who thinks outside the box. Shit, I wore skinny jeans before people started wearing skinny jeans,” said young Waasi.

Brother Waasi goes on this short soliloquy to qualify the fact that he is at heart a rebel—in every sense of the word.  I mean just follow his music and his artistry.  It’s hard to categorize him. He just doesn’t fit into the boxes that we typically want to fit artists into. As music connoisseurs, we always want to be able to put certain artists into categories of where they fit, but Waasi doesn’t fit.

Waasi doesn’t fit, and from what I gather from our conversation, Waasi has no desire to fit.  Waasi presents himself as something otherworldly. From the blonde hair to the skinny jeans, to the piercing but star-gazing look, this kid is from another planet, and he knows it, and what is more, he embraces it.

I couldn’t help but keep hearing the Nina Simone song ‘Misunderstood’ in the back of my mind during the interview.  Waasi kind of put me in that frame of mind, so I asked him, ‘How have you dealt with being misunderstood?’  He paused for a moment to collect his thoughts. It seemed like somewhat of a sobering moment.

“It was hard at first.” (Long pause.) “Regardless of what you do, people are going to have something to say,” he replied as he collected his thoughts.  He goes on to say some of the most tweetable -ish I’ve heard in a minute, “The best way to be relevant is to be who you are. I’m not trying to fit in.”

Waasi has developed a growing audience and following for his music over the past year or so. His mixtape from January of 2018 ‘BETTERDAZE’ has more than 30,000 plays on Sound Cloud, with listeners from all over the world.  His sound has that type of reach that doesn’t say, ‘local rapper’. It says this kid Waasi is something Charlottesville should support to the fullest and make sure this winged creature flies and carries us along for the ride.

The signature track on the mixtape was ‘Groovin’ which is accompanied by a video that displays two components of the hybrid culture of Charlottesville—rugged urban hip-hop culture and frat boy post-adolescent foolishness. It’s a sound that is somewhat Chicago house music but at the same time distinctly Charlottesvillian. Outfitted in his ‘Dreamin’ Diamonds’ t-shirt, Waasi presents himself as one who is deeply rooted but ready to grow and go far and wide.

So inevitably the question for many of us is, ‘Well how in the world did Waasi get into this music thing?’  Well, it turns out that in his eclectic individuality, brother Waasi is also a poet.  “I started writing poetry in middle school, but I hid it from everybody. I didn’t tell anyone. I didn’t even let my family know,” Waasi revealed.  Most of his poetry was about himself. Poetry, as he puts it, gave him the ability to self-reflect and actually notice his own existence.

“Poetry helped me to be comfortable with myself,” Waasi emphasized the point that his aim is to help people and to motivate them to comfortable with themselves. “I want to inspire people to take their negative thoughts and hesitations and just go do what brings them life,” Waasi spoke of how he saw a lack of individuality and how there is a lot of copy-catting going on. To illustrate, Waasi said, “You see those face-tat rappers. It got played out fast, but everybody was doing it.”

When many people who aspire to be rappers are more concerned about money or fame, Waasi has a different motivation for being successful, both as an artist and financially.  “I watched my parents struggle and still make shit shake. I want to do the same for them.” Waasi at this point in the interview delves deep into how family and friends are his motivation.  He goes on to discuss how he wants to provide a life for his three siblings so they can live comfortably. He by reflex delves into a lyric from his ‘BETTERDAZE’ mixtape and says, “The outcome is going to be amazing.” Waasi is adamant that it’s not about him; he just wants to put the people around him in a better position. I could only respect the young man for this. This is the type of energy we should definitely be supporting.

When I asked him about his top five all-time artists, he quickly stated Andre 3000, Kendrick, Kanye (the old Ye’), J. Cole, and of course Hov. Of Jay-Z, he said, “Hov is living proof that a young black man who started out hustling can use art to turn his life around and put the people around him in a better position.”

When I asked him who he’s listening to today, he definitely checked me on my contemporary hip-hop knowledge. Waasi was like, “How you don’t know who Smino is man? Smino stands out from everybody.”  He keeps spitting, “Yo, you heard of Jid from Dreamville, right?” I try to pretend like I’m hip. But he knows I’m not.  We laugh.  I’m impressed by his range of knowledge about hip-hop and music in general. Waasi is obviously a student of the game and is on his way to being a major player.

I nearly forgot before we finished to ask him about Malcolm. “Malcolm is an overall nice guy, you know.” He presents Malcolm as an unassuming and laid back person. “Waasi is Malcolm’s outlet to express himself.” He goes on to say that there is nothing fundamentally wrong with Malcolm, but Waasi’s rebellious nature gives balance to Malcolm. “We were just kids beating on the lockers and lunch tables at AHS (Albemarle High School) and MHS (Monticello High School) and battle rapping and what not, and that gave birth to Waasi.  I would be in the music studio all day at MHS, even afterschool becoming Waasi, the rebellious one. Malcolm and Wassi want the same things. They want people to just be free to be themselves, but they just go about it in different ways.”

Waasi’s new video will premiere on YouTube on February 14th called ‘YOUANDI’ and promises it is going to be one of a few of his visuals that will change the game. Check out Waasi’s catalog on SoundCloud follow him on Instagram @itswaasi. After talking to this young man and seeing the depth that is within him, I’m convinced that Waasi’s rebellion is one that we should join.

Written by Sarad Speaks